Bob Babbitt

Endurance Storyteller, Ironman Hall of Famer

Bob Babbitt is widely known in the triathlon and running communities for co-founding Competitor Magazine, his show Breakfast with Bob that airs live from major triathlons and marathons, for his podcast Babbittville Radio, and for the Challenged Athletes Foundation, which he co-founded in 1994. Babbitt was one of the first athletes to compete in IRONMAN in only its third year, and through his tireless efforts to grow the sport, he was inducted into the USA Triathlon Hall of Fame and IRONMAN Triathlon Hall of Fame. Babbitt provides endless entertainment and captures audiences with his charisma and stories.

As someone who loves cool brands, I loved the name UCAN right from the start. Then Meb Keflezighi, America’s greatest marathoner, started training with the product and having great results as did many triathletes and cyclists. I love the brand, the way they operate as a company, and the story behind it, and I’m thrilled to have the chance to spread the word about UCAN on our Breakfast with Bob shows and Babbitville Radio.

Bob Babbitt, Endurance Storyteller, Ironman Hall of Famer